Skip to main content

Story content example

Publishing regular, engaging content helps attract visitors to your site and boost search engine performance. Dynamic Content gives authors the flexibility to create rich, varied content, such as stories, news and blog posts from a range of layouts and content types, while still ensuring consistency with your style and layout guidelines.

This example walks through creating content for a story, and demonstrates features that your developers can configure for you, such as:

Start the story
Link copied!

For this example, our brief is to add and arrange content for a story article. In Dynamic Content, we start by clicking "Create" in the library and then selecting a content type.

Start creating new content

What is a content type?

For information about content types and who creates them, see the Overview for creating content.

Adding a top banner
Link copied!

With our chosen content type open, we can add content. Notice, we can pick from a palette of options to add content.

::: Palette options

The options shown in a palette are configured by developers.

  • If there are more than 3 options (like our example), the palette has a single “Pick an item” button
  • If there are 3 or fewer options, each has its own button

Learn more about content palettes.

:::

We'll add an advanced banner.

Content authoring experience showing a content palette

The advanced banner includes fields for both an image and overlay text, organized into two tabs to make it easier to manage details about the image. Ask your developers about organizing form layouts.

First we've added the banner image:

Story banner top image

Next, we'll use the Overlay tab to add the banner text:

Story banner top image

Visualize the content

The visualization on the right, shows how the content will look on different devices when it's live

Adding unique editorial content
Link copied!

Next we need some editorial content. This content will be unique to this story article and won't be used anywhere else, so it makes sense for it to be created within this content item rather than as separate linked content.

Working with unique and reusable content

Content palettes support both inline and linked content, giving a balance of control and flexibility:

  • Inline content keeps unique content self-contained, helping reduce single use items in the library, and is ideal for simple, standalone content
  • Linked content makes it easy to reuse content across multiple experiences, ensuring consistency and saving time

Ask your developers about using content palettes.

Simple text block
Link copied!

We'll pick the "Rich text" option to add a text block.

Selecting to add a text block

We've pasted our content into the text block, and it displays in the visualization:

Story editorial text

Image and text side-by-side
Link copied!

To promote a sofa in the latest collection, we’ll add an image of it alongside some related text. To do this we'll pick a different option from the palette - the single use split block:

Story single use split block option

The split block lets us pick what type of content we want, we'll select to add an image:

Story add image to split block

We've used the image field to add an image from our Assets library. Note, a validation message makes it clear that our split block requires at least two items.

Story image added to split block

To complete the split block with text about the sofa, we'll pick a text type from the palette:

Story choose to add text to split block

Now we can enter some unique text about the sofa - this text will not be reused anywhere else.

Unique text about the sofa

We can check how the image and text display using the visualization.

Story editorial text

Expand the story
Link copied!

The content type that we're using to create our story allows us flexibility to continue building up the story however we want, while still making sure we keep within our in house guidelines.

Add more detail
Link copied!

Our story could use more information, so we’ll add more text. Since this content is specific to this story, we’ll add it as inline text.

Story editorial text - use natural wood

Add a product list
Link copied!

Finally, we'll add a 'You might also like' product list by picking the "card list" option in our palette, the same way as we've done before.

The card list allows us to select product content that already exists in our library:

Story card list to shop the look