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In a Nutshell
- Create dynamic experiences at scale
- Rich editing interface for high-speed content production
- Instantly see how content will appear wherever you want it
- Build sophisticated experiences without developer input
- Easy campaign management: schedule, create and deliver from one place
- Preview across multiple contexts and channels
Content for Commerce Experiences
You know the experiences you want to create. You know the volume and variety of content that you need to promote the offer, sell the collection and make the sale. And, whether it’s out-of-date tech or broken processes, you know that you’re not achieving these commerce basics. By design, Dynamic Content is a CMS that redefines content creation. A CMS that facilitates the volume and variety of content required. A tool that takes into account how marketers and merchants actually plan and schedule content. That allows you to visualize your content and see exactly what your customers will see. At high speed. On any device. In every channel.
Better for Business
The ability to produce, manage and deliver from one platform puts commerce teams back in control of the content. Plan, preview and publish content from inside one platform. Triple productivity. Create engaging experiences. Convert your customers. And drive your business forward.
Better for Tech
APIs, modern SDKs, and webhooks give you control over every aspect of the authoring experience and integration. User interface (UI) extensions give you full control to customize and extend the content editing interface to suit the business. And the fastest content delivery APIs let you query and retrieve the content graph dynamically. More power to you.
Better for Content
Remove the bottlenecks and barriers and suddenly you’re able to create the volume and variety of content you’re desperate for. Set up when and where you want it in advance. Target and personalize. See exactly what it looks like before you go live. Then create it once and publish it everywhere. Simple.
Separating content from its presentation frees you to deliver a consistent experience everywhere. With Amplience your content is stored as data, which means you can efficiently reuse it. In app, website, mobile and store. Use content types to create your content model. They are the building blocks of your experience. Make content work hard, and smarter.
Hierarchies enable you to organise and create clear relationships between content. You can even tag content types, such a ‘Male Shirts’ and then search to bring up all related content with our filter API. Empowering you to find and manage content more easily, allowing you to focus on creating exciting and engaging experiences for your customers.
Seeing Is Believing
A creative environment leads to more creative ideas. Don’t be constrained by form based content creation systems. Dynamic Content gives you the freedom to create without constraint: With a clean interface and real time visualisations, you can create and preview your content side-by-side - straight away seeing what works and doesn’t. For mobile, tablet, and desktop.
With so many content forms for applications and browsers, getting it right can be a headache. Dynamic Content simplifies working with images, transforming them into the format required - giving you the confidence that your content is always exactly as you want it.
Plan. Preview. Publish. Repeat.
Struggling to stay on top of the volume of content change? Our integrated content planning tools are designed to solve for the complexity of managing simultaneous changes across multiple channels and devices.
They give you the power to schedule and publish in time, any time. Create upcoming campaigns in advance. Preview the experience at any point in time. And be confident that what you see is exactly what they will get.