Flows: The easy-to-use agentic content supply chain platform

Turn slow manual content production into autonomous governed workflows that scale speed, volume, and content consistency across channels.

You don’t need 10 assets anymore, you need 10,000

Commerce doesn’t only run on websites anymore. It runs on content, everywhere. With Workforce Flows, automate everything boring, accelerate everything important.

Avoiding the “handoff“ black hole in the content supply chain

It’s not the work that’s slow, it’s the space between teams in disconnected loops. Momentum dies in email threads and manual handoffs, and you pay full price for half-speed execution.

Don’t fear innovation, lead it

Workforce exists because the old content supply chain collapses under AI-driven scale and channel explosion. Workforce provides foundational infrastructure for our perpetually uncertain future.

Integrates with

Workforce Flows Features

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Content Actions & Agents

Stop using basic bots.

Goal-oriented agentic workflows that can independently perform research, drafting, attribution, and QA.

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Human-in-the-Loop Review

AI speed + Human brain.

Add accuracy gates to ensure correctness, compliance, and human oversight.

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Drag-and-Drop Interface

Build flows. Not code.

A visual canvas for your content supply chain. Map out your entire process.

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Flexible Triggers

Ready when you are.

Start exactly how you want. Whether it’s an image upload to the DAM, a webhook from your PIM, or a manual “Go“ button.

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Agent Library

A workforce for every task.

Access a growing library of pre-built agents specialized in retail commerce.

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LLM / Model Library

Choose the best LLM for the job.

Whether it’s GPT, Claude, Gemini, Nova, or specialized retail models. Swap them out as the tech evolves.

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Integrations

Plays well with everyone.

Seamlessly connect your DAM, PIM, CMS, and external data sources into one unified, agentic engine.

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Advanced Support

You’re not building alone.

Access our specialized team to help you architect the most complex agentic workflows.

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Workflow Management

Orchestrate at scale. Sleep at night.

Manage your entire content operation from a single, calm dashboard.

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Scale ideas. Not chaos.

While your teams are busy “handing off“ pieces of the puzzle, your competitors are already live. Stop fighting the workflow and start automating it.

Agentic workflows automate multi-step processes across text, imagery, metadata, translations, approvals, and publishing. Teams that start now will gain speed, accuracy, and cost efficiency that competitors can’t match.

Supplier Image Normalization

Suppliers send you a mess - different backgrounds, missing metadata, and “noisy“ files. Stop the manual photo editing cycle. Workforce agents ingest raw supplier assets, strip the noise, and prep them for your storefront automatically.

Automated Alt Text

Most brands settle for “product-123.jpg“ or burn hours writing manual tags. We turned accessibility from a legal chore into a customer win. Our agents write descriptive, high-quality Alt-text that actually helps people buy.

Product Description Enrichment

Technical specs don't sell products - stories do. Workforce takes dry data from your PIM and transforms it into persuasive, brand-aligned marketing copy. It’s localizing your brand voice at scale.

Intelligent Q&A (FAQ) Generation

Give customers answers before they have to ask. Workforce researches your products and analyzes real reviews to generate FAQs that address actual buying hesitations.

The Amplience Platform: The AI-Enhanced Headless CMS and DAM for Enterprise Retail

Dynamic Content (CMS)

Create, preview and publish content.

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Content Hub (DAM)

Organise and enrich media assets.

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Workforce AI

Agentic workflows for content production.

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Ready to find your flow state again?

Book a content automation consultation with one of our agentic content experts.