Amplience Blog

Industry Leading Commerce Experts

How Ulta Beauty Escaped the Trap of a Monolithic Platform and Embraced Agility

Discover how Ulta Beauty moved from a slow monolith to a composable platform, empowering their teams to move at the "speed of beauty" with Amplience.

Jennie Grant

December 18, 2025 | 2 Min

Ecommerce
Mach

The 4 Stages of AI Maturity: Which Level is Your Business?

Which stage of AI maturity are you? Use our guide to assistants, augmentation, automation and agentic to find out where you are and how to move to the next level.

Jennie Grant

December 11, 2025 | 3 Min

Ecommerce
AI
Guides

Three white arrows pointing right with motion lines indicating speed.

How to Increase Website Speed (and Sell More Products)

A 1-second site delay can cut conversions by 20%. Learn actionable website optimization techniques, from optimizing media to using a headless CMS.

Beth Norton

December 9, 2025 | 4 Min

Ecommerce

Why Image Metadata is the Critical Driver of GEO

Multimodal AI search depends on metadata. Discover how Amplience Studios and Content Hub make images discoverable with GEO-ready alt text and captions.

Jennie Grant

December 2, 2025 | 4 Min

AI
Ecommerce

How to Scale Your Generative Engine Optimization (GEO) Strategy with Workforce

You can't manually optimize 50,000 SKUs for AI search. Discover how Workforce allows you to scale your GEO strategy without adding headcount.

Jennie Grant

December 1, 2025 | 4 Min

AI
Ecommerce

How to Structure Your Content Supply Chain for AI Visibility

Learn how to structure your content for AI visibility. Discover how schema, structured data, and automated workflows ensure your brand is cited in AI answers.

Jennie Grant

November 25, 2025 | 3 Min

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