Seeing the Holiday Season From Both Sides.
From Dealing With Holiday Problems to Delivering Solutions.
Having the Power in Your Hands, and the Trust in Your Tools
Before both Mike Badamo and Neil Cooper were part of the Amplience team, they were dictating content and eCommerce for retailers in the US and UK respectively. They’ve felt the pressure, and now they’re helping to ease the pain.
Hear their perspectives on delivering successful Cyber Week and holiday season campaigns, how having the right tools matter, and how retailers should be adjusting their strategies and operations going forward.
The most challenging aspects of delivering success holiday campaigns
How many teams know change is needed but realizing it is much harder
Whether brands need to be adjusting their strategies to the changing market and ever-extending holiday season
How Mike and Neil’s lives would have been easier if they’d had Amplience when working in eCommerce
Cyber Week: A conversation with Ariat
We sat down with top eCommerce retailer Ariat to understand what challenges they encounter during Cyber Week and how they tackle it.
Cyber Week: A conversation with Crate & Barrel
Keeping up with the rapid pace of Cyber Week is stressful. We spoke with Crate & Barrel to understand how they deal with it and how Amplience have helped.