Built by Amplience
Integrates with:
  • BigCommerce
  • commercetools
  • Salesforce
  • Shopify
  • Open Source

eComm Toolkit​

Integration Type: ExtensionDeveloped: Amplience

The Amplience eComm Toolkit removes the “swivel chair“ approach between commerce platforms and Amplience Dynamic Content (CMS), giving business a single place to create personalized, relevant commerce experiences faster.

The easy to implement extension maps three core commerce functions into Amplience automatically. This creates a much better experience for business users who no longer must rely on manual, tedious back and forth between platforms, speeds content production times and removes potential for human error. ​

The eComm Toolkit maps the following commerce functions: ​

  • Category Mapping

    Maps commerce categories from the commerce platform into Amplience. This automatically pulls in things like category IDs and category display names into Amplience, making it easy for business users to edit components of navigation structure or hierarchies in detail without referencing the commerce platform.

  • Product Mapping

    Enables users to search and select single or multiple products from the commerce platform to populate a content item in Amplience. This makes it easy to build things like product carousels or populate a curated product listing page without referencing the commerce platform. The search is populated based on product IDs, keyword or categorization.

  • Content Personalization Mapping​ (only Salesforce and commerecetools unless self-hosted)

    Maps user groups/segments from the commerce platform into Amplience. This makes it easy for business users to create personalized content experiences by pulling targeted user segments into Amplience without having to reference the commerce platform. 


  • ​Out-of-the-box extension that works with your eCommerce credentials  ​
  • Flexibility to customize user experience and deploy as open source​

  • Built on Amplience eComm middleware framework that can be extended/modified to support any user experience​

  • Middleware framework includes manual and automated testing​

  • Fast implementation​

  • Eliminate “swivel chair” by removing reliance on manual processes and human intervention in data handling​

  • Increase productivity and deliver better user experiences for building content/experiences​

  • Speeds content production​

  • Supported out of the box ecommerce platforms include Big Commerce, commercetools, Salesforce Commerce Cloud and Shopify ​


  • Available to all Amplience customers​

  • Requires Big Commerce, commercetools, or Salesforce Commerce Cloud or Shopify commerce platforms ​

  • Requires some development from internal development teams or third-party SIs​

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