Black Friday Webinar
Winning Strategies for Retailers in the New Normal
Watch the Session
Is 2020 the year of Cyber Friday? In this panel discussion featuring Amplience’s VP Solutions, Thom Armstrong, with Myplanet, Elastic Path and NewStore, we focus on three key questions to help businesses make the most of Black Friday, even with a pandemic.
Sharing examples from brands that have successfully built engaging digital and omnichannel experiences, panelists dive into the strategic plan you need to make the most of Black Friday.
2:12 – Black Friday 2019 review
10:40 – Holiday predictions for 2020
21:00 – How retailers can bring the magic of the store to digital
29:30 – How retailers can ensure the post-sale period runs smoothly for customers
42:08 – Q&A
The Future of Composable Commerce
Watch a panel discussion on the future of composable commerce, it’s pitfalls, and whether the likes of Missguided have seen business value from it.
What is Composable Commerce and Why Does it Matter?
Composable commerce is a relatively new industry term but what does it actually mean and why does it matter?