German Ecommerce Trends
Retailx Germany Ecommerce 2021 Country Report in Discussion
A Mature, Diverse and Vibrant Market.
“A magnet for the best retailers,” the German market offers retailers an interesting proposition. It’s mature but it also boasts a diverse population base, and now people in older age brackets are shopping online more as well. As a result, retailers must understand how they can uniquely target and personalize experiences for a wide variety of customers.
Watch RetailX’s webinar featuring Theo Khoja, Director Strategic Alliances at Amplience, Michael Hubrich from Tealium and Ludovica Quaglieri and Ian Jindal from RetailX as they delve into the German market.
An in depth look at RetailX’s German eCommerce report outlining market trends, including the dominance of mobile
The importance of real-time data, especially when catering to a highly diverse population
The role physical stores will play going forward
The increase in older online shoppers now needing to be factored in
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