Composing the User Experience Customers Want.
Customers want digital experiences that let them browse and shop how they want, where they want, not ones that are built to support how the business wants them to shop. To achieve the agility needed to keep up with customer expectations, businesses need to ditch legacy monolith digital experience platforms (DXP) and adopt a composable DXP approach.
A composable DXP strategy will allow businesses to support more personalized customer experiences, letting business users control the experience and content management with low or no code. The way it should be.
- “Modernize your DXP technology stack by aligning your architectural and organizational strategy to the principles of composable business.”
- A composable DXP will allow for greater agility, improved time to market and will help future-proof your business
- The key is organizing your business processes and architecture around task-orientated business capabilities, with those capabilities dictated by customer demands
Compose Your Digital Future
Unfortunately Gartner’s report, Adopt a Composable DXP Strategy to Future-Proof Your Tech Stack, is no longer available.
However, you can access a range of content on composable commerce, and how Amplience can help you move to a best-of-breed, composable approach below.
Composable Commerce: The Basics
Thinking about a move to composable commerce? This guide features all the basic information you need to know.
What is Composable Commerce and Why Does it Matter?
Composable commerce is a relatively new industry term but what does it actually mean and why does it matter?