Amplience and Emapthy.co Announce New Partnership
LONDON, Mar. 24, 2021 – Amplience, the leading headless commerce experience platform for brands and retailers, is pleased to announce a partnership with Empathy.co, a leading innovator in commerce search and discovery.
With an explosion of choice and changes in customer behavior, shoppers expect more from retailers now. As a result, focusing on transactions is not enough for retailers. Instead, the focus needs to be on creating meaningful digital experiences across all channels and devices. And one of the key ways to enable this is through contextual and personalized content and experiences.
Amplience’s partnership with Empathy unlocks the ability to create and deliver more personal and engaging moments. While respecting customer privacy preferences, with every click, search and purchase providing actionable insights, through Amplience and Empathy, retailers will be able to display contextual results and content in the right places including highly relevant search results. This will not only deliver higher conversion rates but ultimately build a better, more trusted relationship with the customer.
With Amplience and Empathy customer interactions are taken up a level. It’s time to guide them, inspire them, learn and grow with them.
Amplience powers digital-first brands and retailers with the freedom to do more. Our low-code CMS, DAM and Digital Experience Management platform allows more than 350 of the world’s leading brand teams to manage content, not code. The result is a rapid ROI for our clients who are delivering data and insight-driven customer experiences that drive deeper, more valuable customer relationships. For more information on the Amplience platform, including Dynamic Content and Dynamic Media, please visit www.amplience.com.
With dual headquarters in London, UK and Asturias, Spain, Empathy is a leading innovator in commerce search and discovery, with over 150 specialised researchers and engineers. Empathy is committed to building human-centred commerce search and discovery platforms that empower big brands to create trustworthy, understanding and joyful commerce experiences. Trusted by leaders including Carrefour, Kroger, Inditex and Vodafone, Empathy believes technology will empower brands to respect the individual, serve the community and thrive through these relationships. For more information, please visit www.empathy.co.