Amplifier: Accelerated Media

Faster Media with No Loss of Quality

Take advantage of the latest media codecs with Accelerated Media to reduce your page weight and deliver faster experiences to your customers.

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Gains To Expect With Accelerated Media

50%

Reduction in image weight

Save 50% in image weight using AVIF versus JPG file types.

40%

Reduction in video weight

Save 40% in video weight using VP9 or H265 versus predecessors.

Without Any Perceptual Loss of Quality

You won’t believe your eyes when you compare old formats against the latest media codecs.

Because Everybody Wants Fast-Loading Experiences

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Improved SEO

Search engines prioritize user experience. Page speed has been confirmed as a ranking factor, with Google favoring faster-loading sites.
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Higher Conversions

Consumers won’t settle for inferior digital experiences. A 3 second delay in loading can drop conversion rates up to 68%. Fast-loading sites have lower bounce rates and attract more conversions.
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Increased Organic Traffic

Fast websites receive higher rankings, increasing organic traffic and visability. Ranking on top of SERPs in your niche generates 39.8% CTR.

  • “Customer experience is paramount to everything we do at Aaron's. Serving media in the latest codecs gives us another way to ensure we are delivering the fastest commerce experience possible making Accelerated Media a no-brainer for us.

    Adam Broughton, Ecommerce Program Manager, Aaron’s

  • “Amplience showed us how media would look on our site if we switched to the latest file formats available through Accelerated Media. The quality was just as good but the page weight savings mean we can speed up our page load time which is critical in this every second matters ecommerce economy.

    Juergen Holtschmidt, Head of Technical Product Development Platform Data, OTTO

  • “With the ever-increasing importance of speed and efficiency in online content delivery, when Amplience introduced Accelerated Media to us it was a simple choice. We’re able to reduce page weight, without compromising on the quality of our images to help us deliver lightning-fast load times that keep our audience engaged and satisfied.

    Ned Moore, Head of eCommerce Product, Shoe Carnival

  • “Customer experience is paramount to everything we do at Aaron's. Serving media in the latest codecs gives us another way to ensure we are delivering the fastest commerce experience possible making Accelerated Media a no-brainer for us.

    Adam Broughton, Ecommerce Program Manager, Aaron’s

  • “Amplience showed us how media would look on our site if we switched to the latest file formats available through Accelerated Media. The quality was just as good but the page weight savings mean we can speed up our page load time which is critical in this every second matters ecommerce economy.

    Juergen Holtschmidt, Head of Technical Product Development Platform Data, OTTO

Easy Implementation

Setting up Accelerated Media is straightforward and requires minimal developer support. If you are already using Smart Images the image benefits will take effect immediately with no code changes. If you are not yet using Smart Images, your frontend developer will need to make a small change to your query string parameter. For video formats, your frontend developer will need to update your html video tag. New videos uploaded will be transcoded automatically with new profiles and previously uploaded formats will need to be reprocessed. Learn more about how to implement Accelerated Media in our documentation.

Find out how much faster your site could be with Accelerated Media

Book a demo with our friendly team.

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