Amplience Summer Summit
Customer-First Commerce Experiences
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The world of retail was already changing before Covid-19, now the need for change is unstoppable. Creating great customer-first experiences is more important than ever. We recently hosted the "Amplience Summer Summit: Customer-First Commerce Experiences", hosted by Amplience and sponsored by commercetools and Myplanet.
Together we explored the effects of Covid-19 on the retail landscape, delved into customer case studies, explored how to create the best possible customer-first commerce experiences and how a headless architecture might be the way to do it.
SESSIONS
Introduction
James Brooke, Co-Founder & CEO, Amplience
How Harry Rosen is Putting Customers First with Headless Commerce
Ian Rosen, Vice President, Digital & Strategy, Harry Rosen; Kelly Goetsch, Chief Product Officer, commercetools; Katherine Jones, Director, Platform Strategy, Myplanet; and Thom Armstrong, Vice President, Solutions, Amplience
Making Customer-First Experiences a Reality for eCommerce Teams with the Integration of Content and Commerce
Melissa Liotus, Director of eCommerce Marketing & Merchandising, Crate & Barrel; Katie Patt, Manager of eCommerce Brand Marketing, Crate & Barrel; James Conroy, Senior Interactive Developer, Crate & Barrel; James Brooke, Co-Founder & CEO, Amplience; and Rory Dennis, Co-Founder & GM, Amplience
Technical Deep Dive: Looking Under the Hood of a Customer-First Experience
Tori Hall, Technical Trainer, commercetools; Katherine Jones, Director, Platform Strategy, Myplanet; Lauro Araujo, Frontend Developer, Myplanet; and Thom Armstrong, Vice President, Solutions, Amplience