Account Development Representative

Department: ADR
Employment Type: Permanent
Location: West Coast, US
We’re here to rid the world of bad shopping experiences.
It’s a bold aim, and one that needs both a dynamic team and a very different way of working.
That’s why we want people who can weave their unique skills, experience and character into a global team that learns, shares, grows and succeeds together.
Our people are all stewards of the business, helping us to win through care, commitment and conviction – and in return we open up a whole new world of flexibility around where, when and how you work.
It’s an exciting time to be part of Amplience. We have new leadership, new goals and new opportunities. So, let’s find out where you fit in…
And if you’re still wondering what we actually do…

Amplience is the AI Content company that brings together data, performance insights and generative AI. We help 400+ of the world’s biggest brands, from Liberty and Mulberry, to Argos and Crate & Barrel, deliver persuasive content for every shopping context, fuelling truly personalized and connected experiences.

What to Expect

As an Account Development Representative (ADR) you will be responsible for identifying and qualifying sales leads to support the sales team. This role involves outbound prospecting, lead generation, and establishing initial contact with potential customers. As an ADR, you will be focused on interacting with potential customers of all levels, promoting Amplience’s products and services as well as strategizing with Marketing, Sales and other internal teams. The ADR plays a key role in the sales funnel by nurturing and qualifying leads and transitioning qualified opportunities to the sales team.

Key Responsibilities

  • Account Development: Qualify leads and opportunities by using a solution-based approach to clearly deliver Amplience’s value proposition. 
  • Pipeline Building: Using a multi-channel approaching to generate a strong pipeline of qualified leads and opportunities. 
  • Relationship Building: Build, nurture and maintain active engagement with new and existing opportunities through creative communications. Establish rapport and credibility to facilitate the transition of qualified leads to the sales team. 
  • Quota Attainment: Responsible for achieving defined opportunity targets and actively implement effective strategies to meet and exceed weekly/monthly/quarterly goals. 
  • Metrics and Reporting: Track and report key performance indicators (KPIs) and provide regular updates on progress and challenges. 
  • Pipeline Management: Maintain accurate, organized, and up-to-date record of sales activities, client interactions, and pipeline management using CRM software in order to track progress, prioritize opportunities, and provide timely and accurate business forecasts. 
  • Product Knowledge: Continuously develop a deep understanding of Amplience products and services, including their features and benefits, to effectively communicate product features and benefits to customers, to better be able to qualify leads. 
  • Travel: Travel regionally and nationally up to 20% of the time to meet with customers/prospects, attend tradeshows, attend work related events, etc. Some international travel may be required.

Skills Knowledge and Expertise

  • Previous experience as an Account/Business/Sales Development Representative, promoting Software as a Service (SaaS) solutions. 
  • Prior successful lead generation, or sales development experience, in a quota achieving role. 
  • Proficiency in CRM software and sales analytics tools, Salesforce preferred. 
  • Ability to overcome objections, listen, and ask critical questions to determine customer needs. 
  • Proactive and self-motivated, with the ability to work both independently and as part of a cross-functional team. Inherently skilled at taking creative, innovative, strategic approach to identifying and developing opportunities. 
  • Exceptional communication and interpersonal skills (include verbal, non-verbal and written) with proven ability to build and maintain positive, trusting, relationships with potential customers. 
  • Possess the ability to engage in persuasive communication to influence prospects. 
  • Highly collaborative, “we’re here to win” outlook, willingness to perform and get things done, strong interpersonal skills, ability to convey and relate ideas to others. 
About You 
  • As a natural relationship builder, you actively seek to build networks and gain a broad understanding of how organizations work. 
  • You have a collaborative mindset with the ability to work seamlessly within a team, sharing information and exchanging ideas. 
  • You have a goal-oriented mindset with a focus on continuous improvement. 
  • You can deal with ambiguity, tight timelines, and multiple competing priorities to meet/exceed goals. 
  • You are willing to adapt to changes in processes, strategies, and market dynamics. 
  • You are a quick learner with the ability to assimilate new information rapidly. 
  • You can work across regional/international time zones, where required, and possess work as part of an enthusiastic, motivated, team.


At Amplience, we value our employees and are committed to providing a comprehensive benefits package that goes beyond just a paycheck. We believe that taking care of our team members is essential to fostering a healthy and motivated workforce. When you join Amplience, you can expect a wide range of benefits designed to enhance your well-being and support your career growth. Here are some of the benefits you can look forward to:
  • Medical, Dental & Vision Insurance (Individual plan 100% covered)
  • 401(k) with company match
  • Vacation Leave
  • Company Paid Holidays + Floating Holidays
  • Your Birthday Off!
  • Company-wide Recharge Days
  • Flexi Friday
  • Sick Leave
  • Compassionate Leave
  • Volunteer Leave
  • Enhanced Parental Leave
  • Company Paid Basic Life/AD&D Insurance
  • Voluntary Life/STD/LTD/AD&D Insurance
  • Voluntary Critical Illness and Accident Insurance
  • Free Access to Health Advocacy Program
  • Employee Assistance Program (EAP)
  • Employee Referral Program
  • Employee Discount Program (Perks at Work)
  • Spending Accounts (HSA, FSA, DCFSA)
  • Flexible Work Environment
  • Awesome Amplience Swag when you start
  • Mobile Phone Reimbursement
The US base salary range for this full-time position is $50,000 - $60,000/annually + variable incentive pay + benefits. Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Amplience UK Ltd. / Amplience, Inc. is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Amplience fosters a business culture where ideas and decisions from all people help us grow, innovate, create and be relevant in a rapidly changing world.

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About Amplience

Amplience is an API-first, headless CMS and DAM in one: a unified platform for commerce content that does everything you need it to. Organize, find and enrich all your assets from a central library. Optimize and automate your product media, images and videos.

Plan, schedule, produce and deliver customer experiences. Do it all from the same platform.

And do more of it. Better, and faster, than ever.

Our Hiring Process

  • Applied
  • Review Application
  • Recruitment Interview
  • 1st Interview
  • 2nd Interview
  • 3rd Interview
  • Hired

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